Set the Stage: Scanning the Landscape

You’re starting your research, it’s important to get grounded in what’s already out there and see your service in a wider context.
To do this, you can “scan the landscape”, a.k.a. look at the field as a whole to see where the opportunities, needs, and gaps are. Scans can be as simple or as complex as you’d like them to be, but taking even just hour to see what’s out there will help get you started in the right direction.

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