Card Sort – Design Kit – IDEO.org

A Card Sort is a quick and easy way to spark conversation about what matters most to the people you’re designing for. By putting a deck of cards, each with a word or single image, in someone’s hands and then asking them to rank them in order of preference, you’ll gain huge insight into what really counts. You can also use the Card Sort exercise to start a deeper conversation about what he or she values and why. This resource page also shows what the time needed for this activity, the level of difficulty, the materials needed and participants required.

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